Join us for this incredible workshop centered around the world of Fashion Photography. These workshops are famous for their hands-on focus and we offer students creative opportunities unique to VPW.

Work hands on with the latest digital lighting equipment from brands like Profoto & Dynalite. But we don't stop there... Create a look totally unique to any others in the industry. With over 25 years experience in the industry, Wayne will pass along the secrets to his mixed lighting techniques.

Students who have taken Wayne's workshops agree that it's an incredible shooting opportunity and value for the tuition. In just one day, students are given the tools to jump start their careers in the exciting field of fashion photography.

You'll learn how to create impeccable lighting, to be an effective director, and most importantly, to refine your sensibility for current trends in the industry. But Fashion isn't just about the studio work, it's also about the talent and your styling team. You'll find out how to cast and direct models and how to work with a crew of assistants, make-up artists, hair stylists and fashion co-coordinators.

Designed to maximize hands-on shooting experience, you will actively take part in a full-scale shooting exercise. Professional models, stylists and make-up artists will ensure you'll not only learn lots about this exciting industry and profession, but also walk away with professional quality material you'll be proud to add to your portfolio.

Your instructor will show you a variety of lighting styles and techniques and be on-hand to answer all your questions while guiding you through the entire learning process.

Wayne also instructs a Creative Lighting for Editorial Portraiture Workshop.

.Fashion Photography Workshop Image

Watch this exclusive behind-the-scenes footage taken during Wayne's Fashion Workshop:

Wayne Hoecherl is well known for his edgy and distinctive style.

He is a local commercial photographer, shooting mostly for fashion, editorial and the music industry. His distinctive style is eye-catching and often moody, which is a direct result of his film choices coupled with techniques such as cross processing and digital manipulation.

He is a true master when it comes to lighting, and has worked with many international photographers both in Vancouver and in the international markets.

See some of Wayne's recent photography here:




Beginner/Intermediate/Professional. Basic photography knowledge required.


Maximum 12 participants.

What to Bring

Equipment Needed:

Bring your camera (must have manual controls) and at least 1 lens.
Optional: additional lenses, camera flash, tripod and laptop.

We Provide:

Detailed course notes in binder.
All lighting equipment and professional models when shooting in a professional studio/location setting as part of this course.


Early-Bird Discount:

Most of our courses and workshops offer a 10% discount is applied automatically if you register before the Early-Bird Discount deadline date listed in the registration table below.

Some courses and workshops offer a discount if you're among the first 3 people who register. This discount will replace the 'standard' Early Bird Discount mentioned above, and will be applied automatically during the online registration process (as long as it is available). Check the course/workshop listing page for more details.

Group Discount:

A 5% discount will be appplied if 3 or more people register at the same time for the same workshop. (All 3 tuitions must be paid for by one credit card to be considered a group registration.) Please follow the instructions on the online registration page.


In order to provide the best learning environment possible VPW keeps class and tour sizes limited to 10-15 people (depending on the workshop). This is but one reason that we count on you to attend your chosen class or tour, once you have registered for it.

If you must withdraw for any reason please be aware of our refund policy as follows:

For our Local Lectures, Seminars, and Workshops valued at or under $100, VPW is unable to provide a cash refund. Transfers are limited to one transfer to either the same event at a later date, or a different event of equal value. VPW requires 48 hours written notice in order to make such a transfer (email notice is acceptable). The event you are transferring to must occur within 6 months of the original event you registered for. A $15 fee will be applied to all transfers.

For our Local Workshops, 1 to 5 days in length and our Local 4 to 10 Week Courses, VPW requires 30 days written notice (before the event start date) of your withdrawal in order to provide a refund. (Email notice is acceptable.)

For our Master Photographer Series workshops, 1 to 5 days in length, VPW requires 60 days written notice (before the workshop start date) of your withdrawal in order to provide a refund. VPW may retain 15% of fees paid or $150 minimum in processing your refund. If the tuition is less than $500 the minimum fee drops to $75.

Within 45 days of the Master Photographer Series workshop date all fees paid are non-refundable.

For our Photo Tours (national and international), the following charges will apply:

  • If you cancel up to 3 months before the tour start date and we can fill your space, your reservation (or deposit) fee will be refunded
  • There is no additional cancellation fee up to 8 weeks before the start of your tour
  • From 8 weeks to 4 weeks before the tour: 25% of your balance
  • From 4 weeks to 1 week before the tour: 50% of your balance
  • From 1 week to 72 hours before the tour: 75% of your balance
  • If you cancel within 72 hours of the start of the trip, no refund can be paid
  • Transaction charges incurred on accepting and refunding payments will be deducted from the refund amount
  • In the (unlikely) event that we cancel the Photo Tour, all monies paid will be refunded in full

We highly recommend that you take out travel insurance to guard yourself against monies lost due to unavoidable cancellation by either party.

Transfers (for all events over $100): If you wish to transfer to a different workshop date, VPW requires a minimum of 30 days written (email) notice. All transfers are based on availaibility, and subject to approval by VPW staff. For courses/workshops with tuition above $101, the transfer fee is $35.

Transfer Fees as based on event pricing:
Tuition of $100 and below, the transfer fee is $15
Tuition of $101 and above, the transfer fee is $35

VPW can give no refunds:

If you registered for any event valued at or under $100
If you do not show up for your registered course.
If you register for a course beyond or below your skill or ability level.

Refunds for all events valued at $101 and above (excluding Master Series Workshops):
If a student wishes to cancel their registration for any of VPW's events, and has provided written notice within the appropriate timeframe, a refund less a $50 administration fee will be provided.

Course Cancellation:

Occasionally, we may have to cancel a course due to low enrollment. In this case, we will issue a full refund of all monies paid to VPW up to that time.

Instructor Replacement:

In the event that a listed instructor is unable to participate because of a change in his or her professional schedule, we will replace the instructor with someone of equal or similar credentials. If we cannot find a replacement in due time before the course is about to start, a particular class may have to be rescheduled.


In the event that we cancel your course, for any reason, the extent of VPW's liability is limited to the return of all monies paid. We will do everything we can to register you in another equivalent course. VPW will not be responsible for reimbursement of travel expenses of any kind.

Please note: An administration charge of $50 applies to all refunds

Read complete refund and liability policy

"I travelled all the way from Toronto to work with Wayne - he is an absolutely inspiring instructor and his lighting skills are second to none (he should be in New York City). I will come again for another Workshop for sure!"

"This class is a dream come true for anyone interested in Fashion Photography. You get hands on training in real time. It takes you outside of the classroom and puts you in the middle of the action.

Working in a professional team environment with models, makeup, hair artists and stylists gives you the unique perspective of what fashion photography is all about.

Syx is an amazing instructor and noted fashion photographer. Working with him is a must if your thinking about entering the fashion arena. After taking this class with Syx four times, I can tell you that this unique class should not be missed."

Trish Connolly - Katwalk Photography

Read more testimonials......

The Fashion Photography Workshop is taught by the following instructor:
Wayne Hoecherl

Read Wayne's Biography

Please choose your workshop date from the registration table below.

Fashion Workshop Image

Class Dates Time Early-Bird Discount Offer: Location Instructor Registration
Saturday March 29, 2014 10am - 5pm First 3 Sign Ups SAVE $30!! VPW Studios Wayne Hoercherl SOLD OUT
1 day TBA TBA TBA VPW Studios TBA Click Here for Wait List